Ah, my pet bugbear.
Why do companies spend so much money advertising for new customers?
If successful they often are ill prepared to meet the needs of all the newbies, and the customers who have been supporters and champions of the company suffer a degraded performance due to the lack of investment to meet the needs of the increased subscriber base. This prompts them to leave, chasing quality service. The company then has to advertise more, chasing more customers in order to try to avoid making redundant the additional staff employed to service the needs of those customers who have departed.
This is a ever increasing spiral involving expenditure against declining quality and a generally reducing customer base.
It is not hard to see that quality service means that customers are happy. Happy customers generally recommend friends and family, increasing customer base for free. An unhappy customer tends to make friends and family aware of problems and standards thereby negating some of the effects of advertising.
would cost me money in the long-term for things, I didn't really want.
but... if you want them, you might be happy to pay extra? 
